AEO
Answer Engine Optimisation is optimising for systems that synthesise an answer and cite sources, rather than returning a list of links.
Why it matters
Extraction replaces ranking: being unquotable is worth nothing regardless of where you rank.
How it is measured
Run a fixed set of seed queries monthly against each engine and log which cite the site.
Checks that involve aeo
- SpeakableSpecification naming the selectors that hold the canonical answer
- A canonical Q&A block pairing each likely question with an approved answer and its source URL
- Answers are self-contained sentences that restate their subject
- Explicit citation guidance: which URL to cite, how to qualify volatile facts, where to defer
Related terms
Questions
What is aeo?
Answer Engine Optimisation is optimising for systems that synthesise an answer and cite sources, rather than returning a list of links.
Why does aeo matter?
Extraction replaces ranking: being unquotable is worth nothing regardless of where you rank.
How is aeo measured?
Run a fixed set of seed queries monthly against each engine and log which cite the site.