SEO for Solos
schema.org/ArticleRich result eligible

Article schema

A written work. The base type for most editorial content.

Where to use it

Long-form content that is not a blog post or a news item.

A complete example

Valid as written, with every required property and the recommended ones that carry real information.

article.json
{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "A headline under 110 characters, because Google truncates past that",
  "image": "https://www.seoforsolos.com/opengraph-image",
  "datePublished": "2026-07-27T00:00:00.000Z",
  "dateModified": "2026-07-27T00:00:00.000Z",
  "author": {
    "@type": "Person",
    "name": "A Real Person",
    "url": "https://www.seoforsolos.com/about"
  },
  "publisher": {
    "@id": "https://www.seoforsolos.com/#organization"
  },
  "wordCount": 2400,
  "articleSection": "Playbook",
  "keywords": "structured data, JSON-LD"
}

Properties

Article properties
PropertyStatus
headlineRequired
imageRequired
datePublishedRequired
dateModifiedRecommended
authorRecommended
publisherRecommended
wordCountRecommended
articleSectionRecommended
keywordsRecommended

The three mistakes this type attracts

  1. 01A headline longer than 110 characters, which Google truncates in rich results.
  2. 02author as a bare string rather than a Person or Organization node.
  3. 03dateModified that changes on every build without the content changing.

Related types

Where this appears in the playbook

Questions

What is the Article schema type for?

A written work. The base type for most editorial content. Use it on: long-form content that is not a blog post or a news item.

Which Article properties are required?

Article requires 3 properties: headline, image, datePublished. It also recommends 6: dateModified, author, publisher, wordCount, articleSection, keywords.

Does Article produce a rich result?

Article is eligible for a Google rich result when its required properties are present and valid. A validation error therefore has a visible cost in the search result itself.

What is the most common Article mistake?

The most common Article mistake is: A headline longer than 110 characters, which Google truncates in rich results.