JSON-LD
JSON-LD is a JSON-based format for linked data, and the format search engines recommend for structured data.
Why it matters
It keeps the markup separate from the HTML, which means a template change cannot silently break the structured data.
How it is measured
Extract the script tag with type application/ld+json and validate the JSON parses and the types are correct.
Checks that involve json-ld
Related terms
Questions
What is json-ld?
JSON-LD is a JSON-based format for linked data, and the format search engines recommend for structured data.
Why does json-ld matter?
It keeps the markup separate from the HTML, which means a template change cannot silently break the structured data.
How is json-ld measured?
Extract the script tag with type application/ld+json and validate the JSON parses and the types are correct.